プライバシーポリシー

Basic Information


Content of the document.

This Privacy Policy describes how we process the personal data of visitors, customers of our online store, and other individuals. You will learn which personal data we process, why and on what legal basis we do so, to whom we may disclose it, and what rights you have regarding its processing. All processing of personal data is carried out in accordance with the General Data Protection Regulation of the European Union No. 2016/679 (commonly known as GDPR).


Our position.

All personal data processing activities described are carried out by byFEMME s.r.o., registered at Wolkerova, 692 01 Mikulov, Czech Republic, ID No.: 09459936, registered with the Regional Court in Brno, Section C, File 118949, VAT No.: CZ09459936 (referred to as “we” for better clarity). This means we determine the purposes for which your personal data is collected, the means of its processing, and we are responsible for ensuring it is processed properly.


Scope of Personal Data Processing.

The personal data we process includes:

 

  • Identification data (especially name and surname, or identification number and VAT number for entrepreneurs),

  • Contact details (especially address, email address, and telephone number),

  • Order and transaction data (especially information about goods and services ordered, selected payment and shipping methods, and related order information),

  • Communication data (especially the content and related data of communication between you and us),

  • Registration and settings data (especially data related to your user account if you register with us, and your service settings),

  • Website usage data (especially IP address, device information, data obtained via cookies, and information about your activities on our website).

 

 

 

Why and How We Process Your Personal Data


Website Operation.

When you visit our website, we process your personal data based on our legitimate interest in ensuring the proper functioning of our online services.


User Account.

Based on a contract, we process your personal data for the management of user accounts in our online store.


Service Improvement and Development.

We process personal data to measure website traffic, create statistics, and records used for evaluating and developing our services, based on our legitimate interest in monitoring website operations and optimizing our services.


Customer Satisfaction Survey.

We process personal data to assess your satisfaction with our services based on our legitimate interest in obtaining your feedback.


Security and Testing.

We process personal data to protect our website and other services from cyberattacks and fraud, and for testing new functionalities and website changes, based on our legitimate interest in securing and improving our services.


Protection of Legal Claims and Internal Control.

We process your data based on our legitimate interest in protecting our legal claims and for internal record-keeping and auditing.


Sending Commercial Communications to Customers.

If we obtain your electronic contact details in connection with an order or our services, we may use them to send you marketing communications based on our legitimate interest, unless you opt out.


Sending Commercial Communications Based on Consent.

Based on your consent, we process your personal data to send marketing communications.


Online Advertising.

We may process personal data for displaying personalized ads on our website and third-party sites based on our legitimate interest in promoting our services.


Compliance with Legal Obligations.

We process your personal data to fulfill legal obligations, particularly providing information to public authorities.


Contract Fulfillment and Conclusion.

We process your personal data to fulfill and conclude contracts with you, including processing the data of recipients of goods or services.


Customer Support.

We process your personal data to handle your inquiries and requests related to orders based on contractual obligations. For other inquiries, we rely on our legitimate interest in providing customer support.

 

 

Data Retention Period


We retain personal data only for as long as necessary to fulfill the processing purposes. Once the purpose ceases to exist, the data is deleted. Typically, data is retained for the duration of the statutory limitation period (usually 3 years) plus one additional year.


Special retention periods:

 

  • User account data is retained for the existence of the account until it is deleted.

  • Data related to legal proceedings is retained for the duration of the proceedings and the remaining limitation period thereafter.

  • Marketing communications data is retained until you opt out or withdraw your consent.

 

 

 

Disclosure of Personal Data


Processors.

We use third-party processors who act only on our instructions, including:

 

  • IT service providers and technology suppliers,

  • Analytics and marketing tool providers,

  • Communication tool providers,

  • Customer satisfaction survey providers.

 


Controllers.

We may disclose personal data to other controllers, including:

 

  • Our suppliers involved in contract fulfillment (especially carriers and payment service providers),

  • Operators of advertising systems and social networks.

 


Transfers Outside the EU.

In some cases, your personal data may be transferred outside the European Economic Area under GDPR safeguards (Articles 45–49 GDPR).

 

 

Your Rights


Regarding your personal data, you have the right to:

 

  • Request correction of inaccurate or outdated data,

  • Request confirmation whether data is being processed and access such data (with possible charges for additional copies),

  • Request deletion of personal data under certain circumstances,

  • Request restriction of processing under certain conditions,

  • Request data portability,

  • Object to processing based on legitimate interests; if objecting to marketing, we will stop processing for that purpose,

  • Withdraw your consent at any time for consent-based processing.

 


You can exercise your rights by contacting us via email.


If you believe your data has been processed unlawfully, you have the right to lodge a complaint with the Office for Personal Data Protection (Pplk. Sochora 27, 170 00 Prague 7, Czech Republic, http://www.uoou.cz).

 

 

Cookies


Files Stored on Your Device.

Our website may use cookies and similar technologies (such as Web Storage) to enhance service quality. For simplicity, all technologies are referred to as “cookies.”


Cookies Necessary for Service Delivery.

Some cookies are essential for the operation of the service, including:

 

  • Saving your choices during ordering,

  • Saving website settings,

  • Ensuring IT security.

 


Other Types of Cookies.

We may use cookies to:

 

  • Analyze website traffic (including third-party cookies),

  • Display personalized ads (including third-party cookies),

  • Enable social media integration (including third-party cookies).

 


Cookie Settings.

You can manage cookie settings in your device’s preferences. Blocking cookies may affect the functionality of some parts of our services.

 

 

Terms of Use of the Website


Legal Relationship and General Notices


Effectiveness.

These Terms of Use are effective from February 21, 2024.


Website.

Our website refers to all pages operated at http://byfemme.cz and its subpages.


Restricted Access Sections.

Restricted access sections require specific conditions such as payment or registration/login. These sections are identified on the website.


Service.

The service refers to the information society service provided through our website by byFEMME s.r.o. By using the service, a legal relationship arises between us and you.


Web Content.

Web content includes all data transmitted to you based on your browser request, including text, images, and source codes.


Scope of Service Provision.

We do not guarantee any minimum service scope. The service may be temporarily or permanently unavailable or modified without prior notice.


Service Fee.

The service is provided free of charge. You are responsible for any costs related to your technical equipment and connectivity. Free access does not apply to restricted sections.


Reservation of Changes.

These Terms may change over time. It is your responsibility to familiarize yourself with the current version before using the content.


General Restrictions.

Any actions intended to disrupt or bypass security measures are prohibited.


Limitation of Liability.

To the maximum extent permitted by law, we are not liable for any damages related to the service. Any possible compensation is limited to CZK 0.

 

 

Copyright


License Exclusion.

Unless otherwise stated, no license is granted for web content, and it may not be used beyond statutory exceptions without our explicit permission.


Database Rights.

Without explicit consent, you are not allowed to extract or use our databases, including those not protected under copyright law.


Links.

If you provide links to our website, you must not bypass our security or access control measures. We reserve the right to change the website structure, which may render previous links obsolete without compensation.